There’s a lot going on right now with mortgage rates so I’m dedicating a very long post to it. First and foremost, mortgage rates are dropping fast as the economy teeters on the brink of a possible recession. The driver is worldwide tariffs and a global trade war, which has led to a stock market … Read more
Like the year before, United Wholesale Mortgage (UWM) was the top mortgage lender in 2024. It marked their second year as the top dog, beating out their crosstown rival Rocket Mortgage yet again. Rocket had been #1 in the country since 2018 before ceding its lead to UWM, which works solely with mortgage brokers. And … Read more
The latest mortgage rate forecast from Fannie Mae is a good one, assuming you’re a prospective home buyer or an existing homeowner. The government-sponsored enterprise (GSE) lowered their forecast pretty dramatically from a month earlier. They now expect the 30-year fixed to be a full 30 basis points lower by the end of 2025. And … Read more
As always, it’s been hard to determine the path forward for mortgage rates. They’re never easy to predict, but since the new administration took over, it’s been even harder. You can blame it on a few things, whether it’s the DOGE-led government layoffs, the tariffs and wider trade war, or the general uncertainty of it … Read more
I’ve been saying for a year or two, maybe longer, that recapture was the next big thing in mortgage. Instead of going out and spending a lot of time and money to acquire new customers, why not just tap into the ones you already have? This is especially true when it’s no longer easy to … Read more
Unlike platforms like X (formerly Twitter), which emphasize text-based content, or LinkedIn, which caters to professional networking, Instagram’s strength lies in its ability to showcase visual storytelling. This makes it an ideal platform for businesses in industries like fashion, beauty, and food, where visual appeal is crucial. You may also like: social media for business … Read more
In this guide, we’ll explore how small businesses can invest in Local SEO to enhance visibility and drive growth. The Importance of Local SEO for Small Businesses Local SEO is a powerful tool for small businesses to increase their visibility in local search results. When potential customers search for products or services online, search engines … Read more
Disclaimer: All articles and all information in the Knowledge Center are provided for general informational purposes only, and do not constitute financial, tax, legal, accounting or other professional advice, and may not be relied on for any purpose. You should always consult your own tax, legal and accounting advisors before engaging in any transaction. In … Read more
1. Automation Tasks that once required hours of manual labor can now be automated with AI-powered tools. This software can automate invoicing, expense tracking, and even payroll, saving small business owners valuable time and resources. McKinsey Global Institute believes that AI and automation technologies could “increase global productivity by up to 1.4% annually.” This productivity … Read more
I’ve seen a lot of posts lately on social media talking about waiting for mortgage rates to drop before buying a home. Or conversely, NOT waiting for mortgage rates to drop before buying a home. The typical argument, when it comes from an interested party, such as a real estate agent or loan officer, is … Read more
